Step into a scene from my life last week: navigating the streets of Dublin to find a doctor, spiritually full but running on an empty energy tank with my stomach churning like the rainclouds dotting the Irish sky.  As I entered the Clondalkin Medical Centre, my eyes turned upon a plump, friendly-faced woman with thick red glasses who immediately peppered me with questions.


“Age?”


“Twenty-eight.” (Sadly I cannot lie to this sweet lady)


“Residence?”


“The Carmac campground I guess.” (I figured that would be better than homeless world traveler)


“Surname?”


“Is that my last name?” (I don’t speak Irish English)


….so went the prelude to my eventful day in Dublin.  You could say it was not exactly how I had pictured spending my week in Ireland.   After finishing up our time in Haiti our squad moved on to the land of leprechauns, Lucky Charms and the Lord for the Awakening, a week-long conference for all active and alumni World Racers.  It was a time of refreshment and renewal…that is, until I got sick.  While it turned out to be dehydration and I felt better a couple days later, for some reason I kept replaying the few words I exchanged with the ruby-spectacled receptionist in my head. 


“Occupation?”


“Marketing.  Uh, I mean missionary.”


That was it.  I believe I even turned to my teammate Megan and said, “That’s weird.” I’d never answered that question with that response before. 






A few days, many cathedrals and a couple of Guinnesses later, my team found ourselves flying into Budapest, Hungary and from there traveling to Chisinau, Moldova by train for our next month of ministry.  This month we are working in partnership with another team from our squad, and we spent some of our 35 hours of train travel getting to know each other better.  It was during one of these conversations that I shared with my squadmate Tommy about my career in marketing before the Race and why I love it.  For me, I explained, marketing is about fulfilling a need that people sometimes don’t even know they have.  Granted, there is a lot of marketing done towards peoples’ perceived “needs” that really aren’t needs at all.  But there can be times when marketing legitimately helps people – for example, in my last job at PetSmart, informing customers about training tools which ultimately lead to a better behaved pet and thus a more enjoyable family experience.  Or, of course, marketing events like the Breast Cancer 3-Day Walk I participated in last year. It’s the reason I love what I do.

 

 


 

The Moldovan countryside as seen from our train

 

I’ve come to realize that this philosophy is exactly what I need to apply to my World Race trip…only this time I’m doing some marketing for Jesus.  We have met people with great needs – both physical and spiritual – everywhere in the world.  Nowhere is this more true than in Moldova, where the fridgid temperatures outside seem to sadly be mirrored in the hearts of the people who live on less than $2 per day. Yet while the physical needs are obvious, many of these hard-working people here and all over creation don’t even realize the spiritual needs that their Creator is longing to fill.  Their eyes are so focused on their daily struggle that they can’t see where to get their Daily Bread.  Thankfully, we have the opportunity to show them exactly that.  In marketing, we talk about being the “face of the brand.”  We are literally the outward expression and representation of its values and lifestyle.  Well, that’s what I have to do – and God had better give me some grace if I am to be the face of His son. 

 

It’s not going to be easy.  It’s cold here, and living conditions are rough.  It honestly feels like we’ve stepped back in time 50 years.  Please pray for strength, energy and for some effective marketing for Jesus to be done!  Our contact Vitale has a vision for planting 30 churches in 30 years in this village of Cornesti.  I am praying that the beauty of that vision is what will inspire me to keep going this month.   I will be with the half of our group who do home visits in the mornings and run a kids program in the afternoons.  We’ve also already started to form relationships with some of the church members here, and I know that if all we do this month is encourage them that we will have fulfilled our purpose.  The teenage girls in particular have such sincere hearts and they truly are the future of the church here in Moldova.  It still amazes me how every place we go, the people we meet bless us more than I feel like we bless them.  The body of Christ is richer and more diverse than I ever would have imagined, and if marketing for Jesus is going to be what makes it even bigger, then that’s a job I’m ready to tackle.

 


 

Braiding Veronica’s hair – our gracious church cook in Cornesti